The Big Heart Blog

We blog about the topics & ideas that help you make a difference. Let us know if there is something you want to hear about.

Recent Blog Posts

How to Pick a Domain Name

Learn tips and guidelines for selecting a domain name that gives your website the best chance of being discovered!

Tags: marketing, seo, website

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What To Do About the Facebook's Upcoming Changes

my marketer part is having a noticeable panicked response to these Facebook changes. While we have to wait until these changes are fully implemented to understand exactly what this means for businesses and brands, all of the major…

Tags: facebook, marketing, social media

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Should I Pass Credit Card Processing Fees to my Clients?

Today’s question is not about which of these providers is best for your practice. It’s about the idea that, if you want to accept credit cards, it’s going to cost you! What do you do with that cost? Do you accept it as the cost…

Tags: ethics, finances, payments

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The Perfect Facebook Cover Image

One thing that can be notoriously hard to nail down is the image size for the Facebook Cover Image – that’s the big image that’s at the very top of your Facebook profile. It’s different for your personal page and your business…

Tags: marketing, resources, social media

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3 Tips for Keeping Client Data Safe on Your Phone

Hopefully these tips help! Sometimes I feel like we’re channeling Smokey the Bear but “Only YOU can be HIPAA compliant.” With a few very easy and very safe steps, you can make sure you’re doing all you can to protect the data…

Tags: email, HIPAA, security

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How to Find the Right – and Legal – Image

If you build a website or write a blog post or even share something cool on social media, it's often true that you need to find just the right image to tie everything together. Finding images can be difficult though and it can…

Tags: ethics, marketing, resources, website

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Four Ways to Help Your Private Practice Website with SEO

In our last post, we talked a little bit about SEO (Search Engine Optimization) as it relates to your private practice website. We said that in order to understand how internet search queries work, it’s helpful to think about…

Tags: resources, seo, website

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SEO: The Answer to the Questions People Are Asking

If you’ve worked with anyone to build a website in the past, you’ve probably heard the term Search Engine Optimization (SEO). I have to admit that it’s a phrase I really don’t like. It comes from bygone times on the internet (you…

Tags: seo, website

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#DueDiligence

As counselors, we have a duty to protect a client’s confidentiality and to disclose any circumstances when that might not be completely possible. With this in mind, let’s imagine a scenario. A college student wishes to begin therapy.…

Tags: ethics, security, website

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Connected at the HIPAA

First of all, if you’re using email, you’re most likely making use of a cloud service – you’ve entered into an agreement with another company (e.g. Google, Yahoo, Microsoft) to provide a service to you and you’re using their systems…

Tags: email, ethics, HIPAA, security

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